Winner of the Kering Foundation Social Entrepreneurs Awards in 2010, Sakina M'sa is celebrating another milestone with the inauguration of her new store “Front de Mode” (The Fashion Front); the first multi-brand boutique of its kind which brings together the worlds of fashion and sustainability.
50 designers joined this project in their wish to build a ‘Manifesto for a 21st century fashion ecosystem’. They shown a unique approach to sustainable design, focusing on one or a mix of factors: socially compliant production, environmentally-friendly raw material sourcing, or community development.
The 200 m² two-story boutique is dedicated to creativity 3.0 and “fashion with a purpose”. Between racks of clothes, the beauty corner, the “Petit Café”, the blue library and the conference room, everyone can contribute to growing this project.
Start your summer on a positive note by visiting this new generation multi-brand store from 25 June.